SLICEY'S PIZZA
SLICEY'S PIZZA
Brand Overview:
Slicey's Pizza, located in Austin, TX, serves up bold, mouthwatering flavors with every slice. Specializing in a wide range of delicious pizzas, Slicey’s blends classic taste with creative flair. Whether you're craving traditional favorites or adventurous toppings, our pies are crafted for flavor lovers who appreciate quality, comfort, and fun.
Challenge:
Initially, slicey’s had an illustration logo for the brand but after doing test work, it was best say that removing the illustration logo was the best move. When making the text for slicey’s, the vision in mind was to add a cut effect within the text to fit its brand and the name itself. Discovering many tools to achieve that effect was difficult at first but in the end, it turned out well.
Execution:
In order to achieve that cut effect, the text should be created as an outline so the text would transform as a shape. The pen tool plays a factor so applying it at any angle suits best. The divider path finder will separate the text, giving off that cut effect.
Tools
Adobe Photoshop Adobe Illustrator Adobe Indesign
